2007 Podcast Audience Almost 3x Bigger Than the Year Before

14 02 2008

18 million is a big number!An online marketing company named eMarketer just estimated that 18.5 million people listened to or watched podcasts last year, up from 6.5 million in 2006.  That’s quite a jump if you ask us.  Combine a growing podcast audience with the fact that more and more podcasts are being made and you have a global trend that expects an audience of 65 million people in 2012.  In early 2006 eMarketer predicted the worldwide podcast market would hit 25 million people in 2008, and it looks like we’re on our way.  You can do your part to help that trend by telling your friends and family about Podcast.com and how they too can enjoy podcasts for work and play.  Everybody’s doing it!

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